Dayton's Bluff Seniors - Logo Concept

02/18/2014

These are my logo concepts for Dayton's Bluff Seniors, a business that travels around throughout the Twin Cities to assist senior citizens who are need of assistance. A client asked for a strong logo development and brand development. The brand would target senior citizens as well as males and females between the ages of 30-50.

Dayton's Bluff Seniors - Logo Concepts
These are my logo concepts for Dayton's Bluff Seniors, a business that travels around throughout the Twin Cities to assist senior citizens who are need of assistance. A client asked for a strong logo development and brand development. The brand would target senior citizens as well as males and females between the ages of 30-50. 
Early concept sketches that explore many types of letter combinations as well as use of shapes that resemble houses, caring hands, and hearts.
Post Sketch Logo Concepts
I took the combination of the three letters (D,B, and S) to form the "D" shape. I also explored different color combinations as well as type placement.
Final Logo
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